Wednesday, May 24, 2006

Thinking about Building Houses?

a note from Jeanette Joy Fisher

I'm getting ready to speak to a builder's group on interior design trends and thought you might be interested in some of my research findings.

If you're thinking about building new houses, check out the new section to our real estate investor's information website:

Home Builders: Know Your Target Market - First-Timers
The key to successful home building is to know your target market. Every market niche has specific lifestyle needs that must be met if you hope to succeed. Once you set your sights on a specific market segment, you must satisfy their needs and desires, because your clientele can make or break you. In this article, we'll focus on how to push the buttons of first-time home buyers.
Build Houses for First-Time Home Buyers

Home Builders: Know Your Target Market - Senior Baby Boomers
Although they're loathe to admit it, Baby Boomers are rapidly becoming senior citizens. However, just has been the case throughout their lives, the fact that Boomers are entering their golden years has made the senior market the fastest segment of the real estate market today. If you're a builder, this can mean more sales for you, but you'll have to do some target marketing to attract Boomers to your homes. Build Houses for Senior Baby Boomer Market

Home Builders: Amenities Baby Boomers Demand
Boomers are now entering what people used to call the Golden Years, and they're beginning to look for homes that offer amenities geared toward older people. If you can offer homes that fit their tastes and specific demands, Baby Boomers will seek you out--and they generally have the money to spend on the things they want. Amenities for Baby Boomers

Let me know if you give up fixers and build.

Enjoy!

Jeanette Joy Fisher

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